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vcs316
8th July 2010, 14:19
Ferrari have changed their controversial racing team logo, with the new design to come into force from January 1 next year.

The team were recently criticised regarding the barcode emblem that had previously adorned their cars and is still on display on the team uniform.

Given Formula One's ban on tobacco advertising, angry lobbyists claimed the barcode was too closely associated with Marlboro cigarettes, the primary brand of sponsors Philip Morris.

It resulted in Ferrari stripping the barcode from their cars ahead of the Spanish Grand Prix in Barcelona in early May as it had been prominently on show on the engine cover.

The new arrangement is more angular in shape, and still bears the trademark Prancing Horse and the words 'Scuderia Ferrari'.

At the unveiling inside the team's motorhome in the Silverstone paddock ahead of this weekend's British Grand Prix, team principal Stefano Domenicali said: "All the activities relating to the racing department will use this logo.

"It will be on the cars, uniforms, drivers' overalls and Ferrari driver academy activities."

Regarding Philip Morris, Domenicali added: "We share with our main sponsor all our graphics, and this is something we have done together.

"I can confirm our team name will still be Scuderia Ferrari Marlboro. There will be no change."


Current Logo

http://images.sportinglife.com/10/07/330/Ferrari-logo-2010_2475331.jpg

New Logo

http://adamcooperf1.files.wordpress.com/2010/07/photo-adam-cooper.jpg?w=500&h=375

7mi
8th July 2010, 14:23
Nice

MS7XWDC
8th July 2010, 14:29
looks like a box top of MARLBOROs.

i like it !

epiclyaddicted
8th July 2010, 15:28
My first impression was: they got rid of the barcodes and made it look like a packet of Marlboros. Nice! :-D

Tifosi
8th July 2010, 16:35
that's even more subliminal than the last one :lol

They must think we're daft!

epiclyaddicted
8th July 2010, 16:45
that's even more subliminal than the last one :lol

They must think we're daft!

One thing is for sure Stu, Ferrari's PR department definitely know how to wind people up (specially those stupid EU bureaucrats who came up with the daft rule in the first place)! :-D

Rookie
8th July 2010, 16:50
I was laughing so hard when I saw it. Its more of an in your face advert rather than subliminal. Phillip Morris is getting their their money's worth with all the publicity going around the logo.

Tifosi
8th July 2010, 16:52
One thing is for sure Stu, Ferrari's PR department definitely know how to wind people up (specially those stupid EU bureaucrats who came up with the daft rule in the first place)! :-D

Yeah, some very clever people from Philip Morris must have suggested that one. I'm surprised they didn't incluse a whisp of (tyre) smoke at the top to cap it all off :-D

epiclyaddicted
8th July 2010, 17:04
Yeah, some very clever people from Philip Morris must have suggested that one. I'm surprised they didn't incluse a whisp of (tyre) smoke at the top to cap it all off :-D

:lol

I wish, when the current contract with Phillip Morris runs out, Ferrari would renew it for another million years. :-P

Tifosi
8th July 2010, 17:58
http://img818.imageshack.us/img818/4238/ferrarilogo2012.jpg

Agron
8th July 2010, 18:33
http://img818.imageshack.us/img818/4238/ferrarilogo2012.jpgLOLOL

Well, it looks ok to me, it's not like the current logo was setting the world ablaze so if it pleases the sponsors and gets the health autorities or whatever off Ferrari's back, that's perfect.

epiclyaddicted
8th July 2010, 18:41
:rotfl :rotfl :rotfl

You're a legend Stu!

DBXdarkangel
8th July 2010, 18:42
The new logo makes me wanna light up right now and i dont even smoke :-)

Tifoso
8th July 2010, 18:43
I like it a lot :-)

epiclyaddicted
8th July 2010, 18:52
The new logo makes me wanna light up right now and i dont even smoke :-)

+1 to that!

Suzie
8th July 2010, 18:53
I love it, it's far nicer than that barcode logo.

It is, of course, a massive fag packet :lol

Rob
8th July 2010, 19:27
Its great new design. Looks slightly retro aswell LOVE IT.

Plus it do look like pack of fags. Much better than barcode as now.

kenny
8th July 2010, 19:36
not great, but its better than the old one

eriknaa
8th July 2010, 23:13
I Really like it, even if we now dont have any particular link with Marlboro in public. i guess they ``hang around`` us for some more years to come.
I Wonder when they will have a new main sponsor if the logo will change again, or if this will stay as the Racing Ferrari logo. Hope so, cause it is really nice.
Good to have full branded Ferrari gear for everyone from next year onwards.

Forza FERRARI
Forza FELIPE

impactX
9th July 2010, 03:55
LOL a pretty nice rub in those people's faces :lol

Hornet
9th July 2010, 05:31
Until this day I never understood this

Given Formula One's ban on tobacco advertising, angry lobbyists claimed the barcode was too closely associated with Marlboro cigarettes, the primary brand of sponsors Philip Morris.

Did they felt those bars looked like cigarettes? :Hmm

Other than that, I don't see how a bar code can remind me of anything, well, except bar codes.

Agron
9th July 2010, 08:00
How will the driver's helmets look now? or will they keep the barcodes? I hope not because those really messed with their designs.

CurdaNeta
9th July 2010, 14:33
Man! In Your Face Logo! LOL

DBXdarkangel
10th July 2010, 13:27
http://www.cpcca.com.ar/news/photos/marlboro10-paraguay.jpg

:-)

steelstallions
28th October 2010, 00:31
http://www.istockphoto.com/file_thumbview_approve/9171806/2/istockphoto_9171806-man-smoking-many-cigarettes-in-his-mouth.jpg

had no affect on me at all ;-)

Tifoso
28th October 2010, 00:33
Hehehehehe

TheProdigalSon
28th October 2010, 01:33
Reminds me more of cigarettes than the last one :lol

NJB13
28th October 2010, 01:48
http://i695.photobucket.com/albums/vv319/spankyham/smoking.gif

Corey
28th October 2010, 03:18
Now I wonder how next year's team wear would look like. Will they wear the exact same stuff the official merchandise sells since there is no more barcode?

Sorry to be a little off topic by the way:-).

sv_godspeed
28th October 2010, 08:23
http://img818.imageshack.us/img818/4238/ferrarilogo2012.jpg

this one's a real blast, mate!:clap

Raz
29th October 2010, 12:50
:lol:lol:rotfl I suppose i'd better hit the Marlboro stand in the F1 Village @ Yas

Tommy_F
20th January 2011, 16:24
Does anyone have this year's logo in hi-res? (I think it's been posted already but I can't find it)

LAROSA SpA
21st January 2011, 06:35
Does anyone have this year's logo in hi-res? (I think it's been posted already but I can't find it)

I posted two vector format versions of the new logos on a logos & pics thread
Just look for it:-)

forzaferrari84
21st January 2011, 07:39
i remeber but i can't find it.

another question, can you make it more clearer and more red around the logo.

just like this: http://www.anf1blog.com/wp-content/uploads/2010/07/ferrari-logo-2011.png

best regards

LAROSA SpA
21st January 2011, 08:28
i remeber but i can't find it.

another question, can you make it more clearer and more red around the logo.

just like this: http://www.anf1blog.com/wp-content/uploads/2010/07/ferrari-logo-2011.png


best regards

My Ferrari red is the proper rgb number when I can get back to my computer I'll upload the png files in a huge size

forzaferrari84
21st January 2011, 08:48
ok thanx is it possible to make it like the small format ??

Tommy_F
21st January 2011, 18:45
I posted two vector format versions of the new logos on a logos & pics thread
Just look for it:-)

Ok I finally found them: http://www.thescuderia.net/forums/showthread.php/26890-Ferrari-Logo-s-amp-team-pics/ :-D

forzaferrari84
22nd January 2011, 05:49
hi larosa can you also make this logo:

http://www.ferrari.com/English/Formula1/Pages/Home.aspx

on the right side wroom/alonso (without the red around the logo)

m schumy
22nd January 2011, 08:19
I like the new logo :thumb

vagos
23rd January 2011, 07:57
i like the new logo!!!!!!

forzaferrari84
23rd January 2011, 13:20
i wait of the new logo from LAROSA SPA !

can you make it exactly like this:

http://www.anf1blog.com/wp-content/uploads/2010/07/ferrari-logo-2011.png

but in a larger size and with a 2 cm red edge around it !

thanx ferrari rules

5 days till immortality: the new 2011 ferrari f1 single seater car !!!

forzaferrari84
27th January 2011, 16:25
ok i got the new SF Logo 2011 in a large size 1396 x 1072. anybody who will have it. send me your email.

best regards and forza ferrari.

countdown for the unveiling of the new F150 is running

Ste
27th January 2011, 17:24
ok i got the new SF Logo 2011 in a large size 1396 x 1072. anybody who will have it. send me your email.

best regards and forza ferrari.

countdown for the unveiling of the new F150 is running
Why don't you just post it?

Or I'll do it for you in an even larger size...

Click me for the 2011 Ferrari Logo (http://www.f1fanatic.co.uk/wp-content/uploads/2011/01/scuderiaferrarimarlboro2011.jpg)

SilverSpeed
27th January 2011, 18:04
thanks for the big one Ste.

Tommy_F
28th January 2011, 05:19
Why don't you just post it?

Or I'll do it for you in an even larger size...

Click me for the 2011 Ferrari Logo (http://www.f1fanatic.co.uk/wp-content/uploads/2011/01/scuderiaferrarimarlboro2011.jpg)

Thanks!! :clap

anthonywendover
21st February 2011, 14:17
does anyone have this new logo in vector?

ruud king
21st February 2011, 19:27
One thing is for sure Stu, Ferrari's PR department definitely know how to wind people up (specially those stupid EU bureaucrats who came up with the daft rule in the first place)! :-D

If you would own a company like Ferrari (you wish :-P ) and your getting a sh.tload of money from the boys from PM (in 2008 $414.9m) you allready have a backupp logo if this current logo would be banned too!

xpman
21st February 2011, 22:43
am suprised the doogoooders have Not had a moan about the national flag of Bahrain . http://www.wowintl.net/images/Bahrain_flag.jpg