Interesting article what Mclaren WANTS Honda to do.................Mclaren wins if Honda quits or stops supplying engines!!!!...for the next 5yrs.
Why is McLaren so cocky these days? Why is the British firm badmouthing Honda and its under-performing engines so much in the media? According to the contract, even if Honda stops supplying engines, sources close to the team tell us that McLaren will still receive a sizeable sponsorship fee from Honda to keep it in the game. That’s in the contract. And for at least the next five years!
Looking at the deal from McLaren’s point of view, the best plan of action would be to provoke Honda to quit its engine supplier status. Under F1 regulations, if Honda cancels its F1 engine program, that opens the door for McLaren to accept engines from another supplier. From the British company’s perspective, there can be no better combination than to have Honda as a main sponsor and Mercedes as an engine supplier?
But for that to happen, Honda has to admit defeat and physically throw in the towel. That’s why McLaren has been baiting the European media with negative comments about its partner. From what I’m hearing, Honda’s senior management have even floated an idea that it may be better to exit stage left now, and incur a monetary loss than continue with an under-performing car, and risk tainting the company’s good name.
Is there a way to stem Honda’s haemorrhaging of money and brand cache from this alliance? The Japanese firm has to believe that it can do what arch-rivals Mercedes, Ferrari and Renault can do. Honda has to hunker down and put the full weight of the company behind its F1 efforts. It has to dig deep and find a second wind. What is it they say? When the going gets tough, the tough get going. Back in the early 90s, no one was tougher than Honda. No one made better engines. Unlike Toyota who pulled out of F1 in 2009 due to lacklustre performance and falling global sales, and Mitsubishi and Subaru who withdrew from the World Rally Championships in 2005 and 2008 respectively, Honda cannot afford to leave F1 with its tail between its legs. Many of my colleagues and I in Japan believe that giving up would do the company more damage than staying and fighting.