F1 tyre temp is often measured using thermal imaging devices.
I know for specific tyre testing they use infra-red cameras pointed directly at the tyres to look at the temp across the surface (when you see a strange black blob on the side of the chassis behind the front wheel, or infront of the rear wheel in testing, its probably one of these cameras) - the McLaren cars (particularly back when we had a tyre war) could be seen with a little bump along the side of the chassis and what looked like a small space ship sitting on the back of the floor (see below)

Alternatively they could (i say could as I'm guessing here) probably use a simple single point infra-red sensing probe if they were more interested in general temp as opposed to the temp profile across the tyre.
Disclaimer: The views expressed by this forum member are purely opinions and observations and should not be interpreted as fact, or indeed as anything other than a cheap gag for my own amusement.
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